Chevy Cruze recall is Leaving Dealers Confused
On Thursday (3/27/2014) GM mysteriously sent a notice to dealers to stop delivering/selling Chevrolet Cruze compacts with 1.4-liter turbo engines. This left dealers across the country clamoring for a reason to explain why buyers could not take home these vehicles. GM has come out and stated that the right front-axle shaft “can fracture and separate without warning“ which likewise could happen during normal driving. The notice on Thursday covers models that account for about 60 percent of Chevrolet Cruze sales and about one-third of dealers’ Cruze inventories. That is no small recall. 172,000 2013 and 2014 Chevrolet Cruze models equipped with 1.4-liter turbocharged gasoline engines are part of this Chevy Cruze recall. Seems the diesels are holding up for now, am I right?
The Chevy Cruze accounted for around 14 percent of all Chevrolet vehicle sales in the first two months of this year, as its best-selling vehicle after the Silverado pickup truck. Cruze was GM’s top-selling car last year, as well, with sales of 248,000 units in 2013. With the Cruze being such a big money maker for GM this has to come as a huge blow to them. However, such an immediate “stop” order is a significant way to prevent defective cars from getting into customers’ hands. This would have required a recall later to fix them. This move may have saved lives, but will consumers downright turn away from the Cruze? Only time will tell if the Chevy Cruze recall will have a huge impact on the company.